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Home Colorado Spotlight

#IMFROMDENVER Podcast Episode 5: Brad Roulier

Brad Roulier: A Legacy of Innovation in Entertainment

by Larry Ulibarri
April 1, 2024
in Colorado Spotlight, Entertainment, Podcast, Trending
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Brad Roulier’s impact on the entertainment industry is nothing short of revolutionary. From his groundbreaking work at Beta Nightclub to his current ventures, Roulier has consistently pushed the boundaries of what’s possible in nightlife and entertainment.

Beta Nightclub, co-founded by Roulier, quickly rose to fame as one of the world’s top nightclubs. Featuring headlining DJs such as Skrillex, Deadmau5, and John Digweed, Beta Nightclub set the standard for electronic dance music (EDM) venues. Its cutting-edge sound system, fueled by a liquid-nitrogen fog machine, and a capacity for 950 guests made it a must-visit destination for music enthusiasts worldwide.

Courtesy of EDM.com

Roulier’s influence extends beyond the nightclub scene. As one half of the duo Manufactured Superstars, alongside Shawn Sabo, Roulier crafted unique performances and innovative mash-ups that captivated audiences globally. Their remixes of artists like Calvin Harris, David Guetta, and Katy Perry garnered widespread acclaim, earning them a devoted fan base and opportunities to perform at major events such as the Electric Daisy Carnival in Las Vegas.

Roulier’s entrepreneurial spirit led him to explore new avenues in entertainment. This drive culminated in the creation of Opopop, a gourmet popcorn brand aimed at “making popcorn cool again.” Founded with Jonas Tempel, Opopop offers a range of unique flavors and innovative packaging, targeting younger consumers looking for a trendy snack option.

Opopop’s first innovation, Flavor Wrapped Popcorn Kernels, features pre-flavored popcorn kernels that are coated with flavoring, allowing the popcorn to be flavored as it pops. The company also offers Peel + Pour cups, single-serve packages that contain popcorn kernels with a solid chunk of flavoring inside. These products have attracted investors and garnered attention for their creativity and quality.

In addition to his entrepreneurial ventures, Roulier’s dedication to innovation is evident in his current project, Bounce Empire. Bounce Empire combines the thrill of trampoline parks with the excitement of an EDM nightclub, offering guests a one-of-a-kind experience. With a 50,000-square-foot inflatable theme park and a 13-foot-tall hydraulic DJ platform, Bounce Empire is set to redefine entertainment for a new generation.

Through Beta Nightclub, Manufactured Superstars, Opopop, and Bounce Empire, Brad Roulier continues to shape the entertainment landscape, inspiring others to think outside the box and redefine what’s possible in nightlife and entertainment.

You can listen to the full episode or download the podcast on all major podcast platforms. Be sure to check out the links below to listen on Spotify and Apple Podcasts!

Listen on Spotify  Listen on Apple

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