Colorado Spotlight: Alpine Maids is Redefining What House Cleaning Means in Denver
If you live in Denver, you know free time is precious. Between work, family, and everything Colorado offers — from hitting the slopes to weekend hikes — cleaning your house is the last thing you want to worry about. That’s exactly where Alpine Maids steps in.
Founded in 2015 by Chris Willatt, Alpine Maids isn’t your typical cleaning company. What started as a small residential maid service has grown into a nationally recognized leader in the industry, earning spots on the INC 5000 list and winning Colorado Companies to Watch in 2025 — the first maid service to ever do so. Their mission? To take an industry often seen as “unskilled” and prove that professional home care is both a craft and a career.
Alpine Maids’ success comes from investing in people. Their employees aren’t gig workers — they’re trained, full-time professionals who stay with the company three times longer than the industry average. That stability means families get consistent, personalized care week after week, from deep cleans to move-outs. With a proprietary training model now licensed in over ten states and Canada, Alpine Maids’ Denver-grown approach is influencing how maid services operate across the country.
But beyond awards and growth, it’s the culture that makes Alpine Maids special. Chris admits that losing his entire staff in 2018 was the wake-up call that forced him to step back, learn humility, and build a company where employees feel respected, trusted, and valued. That shift created the foundation of Alpine’s people-first philosophy — one that carries over into the way they care for clients. Stories abound of maids taking time to bond with shy pets, easing stress for elderly clients, and even donating free cleans to those in need.
As Denverites, Alpine Maids knows their clients would rather spend Saturdays skiing or biking than scrubbing bathrooms. Their eco-friendly products and tailored approach give families peace of mind — and a clean home to return to after enjoying the Colorado lifestyle.
Today, Alpine Maids serves over 250 clients weekly across the metro, with big goals for the future: scaling to $10 million in revenue while continuing to share their proven systems with like-minded businesses nationwide. They’re not just cleaning houses — they’re reshaping an entire industry from right here in Denver.
Check them out at alpinemaids.com to learn more.
